Motion Cinemas - Branding
Year: 2014
For my senior thesis project at Florida Southern College, I undertook the task of conceptualizing and branding a business venture. This endeavor led to the creation of 'Motion Cinemas,' a unique concept that introduces a traveling movie theater experience, showcasing independent films alongside locally sourced craft beers.
The comprehensive branding package for 'Motion Cinemas' encompasses a range of essential elements, including the development of a distinctive logo, refined business cards, professional letterheads and envelopes, a comprehensive brand book outlining guidelines, a meticulously crafted travel calendar, custom snack boxes, an aesthetically pleasing menu, and thoughtfully designed ticket layouts.