Swifty Dialogues - Branding & Web Design

Year: 2017 - Present

Swifty Dialogues is a comedy podcast featuring three hosts portraying exaggerated versions of themselves. To capture the essence of playful banter, I crafted a lighthearted brand identity. Beginning with a curved font, I created a monogram logo that doubles as a speech bubble. Complementing this, I curated a color palette anchored by a youthful light blue. Finally, to complement the personalities of the hosts, I illustrated avatars of them in a flat-design style. The illustration style was also chosen to streamline character animation from a workflow perspective.

The website prioritizes user engagement, prompting subscriptions and providing easy access to episodes. Overall, our branding strategy combines creativity and functionality for an enjoyable listener experience.

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